Want to get clients and showcase your skills with Wix Studio?
Here's a simple and actionable article to help you stand out from the crowd.
I’ll cover:
Let’s get into it!
Why Wix Studio?
Wix Studio is an all-in-one platform designed to make website building simple and efficient.
Another cool feature is the Wix Studio Visual Sitemap which allows you to create the structure of your site within 2 minutes.
This "Pitching Guide" is awesome - just copy a template and use this as reference:
What really matters is how your clients get value from it.
Here are a few benefits of using Wix Studio:
Fast and Easy to Use:
Build websites quickly without coding.
Custom Design:
Create unique designs tailored to your client’s brand.
Mobile-Friendly:
Ensure websites look amazing on all devices.
SEO Tools:
Improve search engine rankings with built-in SEO features.
Built-In Features:
Access tools like blogs, e-commerce, and booking systems.
Ongoing Support:
Get good customer support for troubleshooting (also directly in FreelanceFam).
Scalability:
Add new features as the client’s business grows.
Integration Options:
Connect with tools like Google Analytics and Mailchimp
Flexible Templates:
Use professionally designed templates for a wide range of industries.
Custom Code Options:
For advanced projects, use Wix Studio’s custom code capabilities.
Understand Your Client’s Needs
To close more clients, start by understanding your client’s goals.
Read this: Freelance Sales Guide.
Ask these questions:
What’s the main purpose of the website? (e.g., sales, branding, bookings)
What design style do you prefer?
What features are must-haves? (e.g., online store, contact forms)
For more questions, watch this:
How to Personalize Your Approach
Tailor your pitch to highlight Wix Studio solutions that align with their needs.
Read this create a solid offer: how to fix your offer.
Need more sales? Emphasize e-commerce features.
Want more bookings? Showcase scheduling tools.
Focused on branding? Highlight custom design capabilities.
Explore Industry-Specific Features
For example:
For Restaurants:
Highlight the menu and booking systems.
For Real Estate Agents:
Emphasize dynamic pages for property listings.
For Coaches:
Mention scheduling tools for managing sessions.
For Nonprofits:
Focus on donation integrations to increase contributions.
Highlight Your Expertise
Clients trust experts. Show them why you’re the right person for the job.
Tips to Build Trust
Showcase Your Portfolio: Share past projects built on Wix Studio. Check out these Portfolio Website Tips for Freelancers.
Explain Your Process: Walk clients through your step-by-step approach.
Mention Your Tools: Emphasize that Wix Studio is your go-to platform for reliable, modern websites.
Add Testimonials
This is a non-negotiable.
Get feedback from happy clients and feature it - share case studies on before and after.
SHOW what you've done... don't just TALK about what you can do.
Example:
"[Your Name] made our new website easy to use and beautiful to look at. We’ve seen a 30% increase in traffic in just two months!"
Offer Unique Insights
Explain how your expertise ensures a stress-free experience for clients.
Also read: CRO for Designers guide.
Example:
"I focus on creating websites that not only look great but also deliver measurable results, like more leads and higher sales."
Highlight Specialized Skills
If you have additional skills, such as graphic design or copywriting, mention how these add value to your web design services.
Focus on Client Benefits
Explain how Wix Studio will deliver results that matter to your client.
Like:
Save Time:
Fast website creation means faster results.
Save Money:
No need for additional tools or plugins.
Attract More Customers:
Professional designs and SEO tools bring in visitors.
Stay Updated:
Ongoing feature updates.
Real-Life Scenarios
Example:
"Imagine having a site that updates product inventory, collects customer emails, and tracks bookings—all automatically. That’s the power of Wix Studio."
Highlight Unique Features
Multilingual Options:
Reach global audiences with automatic translations. Read about the Value Ladder Strategy.
Dynamic Content:
Create pages that update automatically based on your CMS data.
Analytics Integration:
Monitor site performance directly within Wix Studio.
Use Visual Examples
Help your clients visualize the potential of Wix Studio.
Read Web Design Trends for 2025 to inspire your next project.
What to Showcase
Before and After Designs:
Show transformation stories.
Templates and Features:
Highlight tools and design flexibility.
Case Studies:
Share success stories with measurable results.
Example Success Story
"One of my clients, a bakery, saw a 50% increase in online orders after switching to a Wix Studio-designed website."
Additional Case Studies
A fitness coach gained 20 new clients using Wix’s booking tools.
An artist doubled online sales with a custom e-commerce setup.
A non-profit increased donations by integrating Wix’s donation tools.
A tech startup improved lead generation by using dynamic forms and SEO tools.
Address Common Concerns
Clients may have doubts. Be prepared to answer them. Address common concerns with this guide on Common Client Freelance Issues.
Common Questions
Is Wix Studio expensive?
No. Compare it with other leading platforms and you'll see the value is much better.
Can I edit the site later?
Yes.
Will the site be secure?
Yes. It's not like WP or others that have vulnerability issues.
Build Confidence
Offer a live demo or example site to showcase how Wix Studio works.
Include Training and Support
Explain how you’ll help clients learn to use their website. Read about the Wix Studio Tab Chrome Extension.
Example:
"I provide training sessions and easy-to-follow guides so you can manage your site with confidence."
Offer Post-Launch Support
Clients often worry about maintaining their website.
Explain how you offer post-launch services like:
Routine updates
Performance monitoring
Design tweaks as needed
End With a Call-to-Action
Wrap up your pitch with a clear next step.
Example:
"Ready to create a stunning, functional website? Let’s schedule a call to discuss your project. Looking for more freelancing insights? Check out Freelancing Advice to Avoid."
Additional Offers
Free 30-minute consultation.
Limited-time discounts for new clients.
Ongoing support packages for website maintenance.
Final Thoughts
Pitching Wix Studio to your clients can be simple and effective if you focus on their needs and showcase the platform’s benefits.
With the right pitch, you can demonstrate why Wix Studio is the ideal platform and why you’re the best person for the job.
Join FreelanceFam for more pitching tips, client strategies, finance guidance, and productivity advice to grow your freelancing career.
Cheers,
-Kyle